December 20th, 2023 | Alex
2023 GALA PR Review: Innovations & Triumphs in Entertainment PR
2023 is coming to an end, so we thought we would highlight our top five moments of the year, and trust us it was hard to whittle down!
This year has been nothing short of spectacular, filled with major achievements and we’re already missing our festival-filled summer, counting down the days till we return!
1. Our Kendal Calling Debut
2023 was our first up in the Lake District for a sold out Kendal Calling. 40,000 festival goers gathered in the fields for a weekend of world-class headliners, Nile Rodgers & CHIC, Kasabian, Blossoms and Royal Blood as well as some of the UK’s best loved artists; including Melanie C, Scouting For Girls, Rick Astley, Tim Burgess, KT Tunstall and Happy Mondays.
The weekend was packed full of energy, laughs and unforgettable moments, from Natalie Imbruglia singing her iconic ‘Torn’ with one of her fans, to a newlywed couple who came straight from the aisle to the fields and of course, the whole arena flooded with the ‘Summer of Love’ parade taking us all back to the swinging sixties.
Discover our top 10 moments from Kendal Calling.
2. Boardmasters: Influencing Beyond Limits
One of our highlights every year has to be Boardmasters festival, and this year we took our campaign to the next level, making waves in the influencer landscape. Through our influencer campaign we reached new heights and shattered previous engagement records, honing in on Cornwall based surf, lifestyle and sustainable influencers who we engaged to join us at the festival, putting out authentic content along the way.
The content creation didn’t stop there, as our influencers also created content from some of the festival’s biggest partners such as Lidl, Thatchers, Mixtons and Urban Decay.
Check out our top 10 things to do at Boardmasters 2023.
3. New Client Triumphs!
This year we welcomed Slam Dunk Festival and The Magical Christmas Adventure to our client family. These collaborations not only expanded our footprint but also allowed us to bring our expertise to new and exciting projects.
Slam Dunk is the UKs biggest independent rock festival, taking place across two days – one in the South and one in the North, giving people easier access across the whole UK to some of the biggest names in pop-punk, rock, metal, alt and more.
The Magical Christmas Adventure is a 2.5 hour storytelling experience for the whole family, with the chance to meet Father Christmas and for kids to make their own teddy bear and Christmas cookies in the North Pole. It truly is an amazing experience that has to be seen to be believed – the biggest indoor Christmas experience in the UK too!
4. ASM Global: From Strength to Strength
Once again ASM Global has remained a cornerstone of our success and a client that is always exciting to work with!
We have continued to work with the business as it grows globally, expanding into new territories and making tons of notable new hires. Plus, we have the opportunity to work with ASM Global’s portfolio of market-leading venues which includes OVO Arena Wembley, AO Arena Manchester, P&J Live Aberdeen, first direct Arena Leeds, Utilita Arena Newcastle, York Barbican and more!
What’s more, we have been fortunate enough to attend many events with the ASM team, such as the International Live Music Conference (ILMC) and The Silver Clef Awards.
5. AO Arena: Introducing The Mezz
AO Arena remains a staple in global live entertainment venues and is currently undergoing a major, transformative redevelopment set to future proof the venue for years to come!
This year, we proudly unveiled news of The Mezz to the world. The Mezz is set to offer ‘elevated elegance in the heart of the action’ as a Members Only Bar and Restaurant.
The Mezz promises a stylish dining experience before stepping out to the best seats in the house, guaranteeing the ultimate VIP dining experience from arrival to encore.
Take your PR to the Next Level in 2024 with GALA PR
If we wanted to list all our accomplishments for the year, we’d be here all day, so this roundup is just a taster! See how we can help you in 2024, check out our services.
We want to say a huge thanks to our incredible team, clients and partners for our success in 2023.
Thank you for being part of our year, and here’s to 2024!