October 6th, 2023 | Alex
Welcoming The Magical Christmas Adventure: A Journey into Festive Magic!
GALA is thrilled to introduce a brand new client, The Magical Christmas Adventure—an enchanting celebration of all things Christmas! It’s a magical journey into the heart of Christmas excitement and as huge fans of all things festive, we couldn’t wait to sprinkle our PR magic onto this year’s campaign! It’s the UK’s biggest indoor Christmas experience and following a sell-out 2022, and a limited-time run, it’s not to be missed.
Picture this: from November 25th to December 24th, families will be transported into Santa’s magical wonderland. The North Pole is abuzz with activity as Santa and his team of hardworking elves prepare for the Santa Annual New Toy Awards, affectionately known as the SANTA’s: it’s a hub of joy and festive preparations.
At The Magical Christmas Adventure, guests are welcomed into Santa’s lodge, where they can explore the North Pole, meander through snowy woodlands, savour the delicious smell of home-baked cookies, and make a special stop at Santa’s grotto for a heartwarming meeting with the man in red himself.
Our scope of work for this 360 campaign includes media relations, creative storytelling, influencer and talent relations, broadcast PR, general press office and more. Our objectives are to raise awareness, create talkability and ensure strong ticket sales.
As we embark on this exciting journey with The Magical Christmas Adventure, we invite you to join us in embracing the magic of the season. This event is not just a day out; it’s an immersive experience, a journey into the heart of Christmas itself.
Stay tuned for more updates and insights as we unravel the enchantment of The Magical Christmas Adventure. Let’s make this holiday season truly magical and memorable for all!